Understanding Media Users

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Обновлено: 28.05.2026

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Книга "Understanding Media Users"

Авторы: Tony Wilson

Издатель: John Wiley & Sons Limited

ISBN: 9781444304961

Описание

Understanding Media Users: From Theory to Practice focuses on the blurred concept of the “active audience” at the core of media studies. examines the relationship between media and audiences by one of the world’s leading media scholars provides a history of media effects’ and an overview of the current analytical approaches that constitute media reception theory charts some of the most important interfaces of media reception and interaction – TV, film, the Internet, advertising, journalism, and tourism studies concludes with additional insights into the future of media reception in a global age

Характеристики

параметрPDF
Наименование Understanding Media Users
Категория знания и навыки/учебная и научная литература/гуманитарные и общественные науки/социология
Авторы Tony Wilson
Издатель John Wiley & Sons Limited
ISBN 9781444304961
Тип Книга
Продавец Литрес
Актуальность 28.05.2026